Why Screen and Print Colors Differ
Screens produce color by emitting light — mixing red, green, and blue light additively produces white at full intensity. Print produces color by absorbing light — cyan, magenta, yellow, and black inks subtract wavelengths from reflected white light. These are fundamentally different physical processes with different color gamuts. The sRGB gamut of a typical monitor contains many colors — vivid blues, bright greens, neon oranges — that no combination of CMYK ink can reproduce. These are out-of-gamut colors, and when they are sent to print, the press must substitute the nearest printable value. If you do not control this substitution, the press software will make automatic choices that often look wrong.
