Collection detail

Appetite Vivid

Check these colors together: contrast, harmony, color-blind view →Tap a color to copy its HEX

No two colors here reach 4.5:1 for body text. Set text in white or black instead — each swatch's HEX is drawn in whichever reads better.

The appetite palette in its full-saturation form: bright crimson, vivid ember orange, sharp amber, fresh coral. These are the colors that food packaging research consistently links to impulse purchase, appetite stimulation, and fast consumption — energetic, immediate, and hard to ignore.

Maximum appetite energy. For fast food, snacks, beverage brands, food apps, and any product where the goal is immediate craving rather than considered appreciation.

VividFoodEnergy

Why this set works

Red, orange, citrine — the high-saturation palette of fast food, snack brands, and food energy.

Fast food and quick service restaurants

Snack food packaging

Food delivery and ordering apps

Prompt words

fast food brand palette in red and orangesnack packaging in vivid ember and crimsonfood app UI in bright coral and amber

Export ready

1. Crimson Core Vivid #D52020
2. Ember Tone Vivid #E4804E
3. Amber Tone Vivid #E4CB4E
4. Coral Core Vivid #D57A20
5. Citrine Tone Vivid #E4E44E

:root {
  --appetite-vivid-1: #D52020;
  --appetite-vivid-2: #E4804E;
  --appetite-vivid-3: #E4CB4E;
  --appetite-vivid-4: #D57A20;
  --appetite-vivid-5: #E4E44E;
}

Palette

Each swatch links back to its individual archive detail page.

Back to collections

Crimson Core Vivid

#D52020

Red · hsl(0, 74%, 48%)

Ember Tone Vivid

#E4804E

Orange · hsl(20, 74%, 60%)

Amber Tone Vivid

#E4CB4E

Yellow · hsl(50, 74%, 60%)

Coral Core Vivid

#D57A20

Orange · hsl(30, 74%, 48%)

Citrine Tone Vivid

#E4E44E

Yellow · hsl(60, 74%, 60%)

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Take this palette further

Ready-made tokens for Appetite Vivid

Copy the HEX, CSS and Tailwind on this page any time. The ZIP and dark-mode tokens count toward the free 3 exports a day (10 when signed in); Pro removes that cap on every export, including Figma tokens and Procreate swatches in the palette builder.

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From collection to Pro

This collection proves the taste and color direction. Pro removes the daily export cap on every token format, so the palette can move from reference to implementation without rationing.

Layer	What you have here	What Pro adds
Scope	One curated palette of 5 colors.	The same palettes, with no daily export cap anywhere on the site.
Output	HEX, CSS and Tailwind to copy any time. The ZIP and dark-mode tokens count toward the site's free exports: 3 a day, 10 when signed in.	No daily limit on any export: this ZIP (CSS, Tailwind, JSON, SCSS), the dark-mode tokens, and Figma tokens and Procreate swatches in the palette builder.
Use case	Direction finding, inspiration, and public proof.	Real project handoff, implementation, and reusable production assets.

Appetite Vivid

Check these colors together: contrast, harmony, color-blind view →Tap a color to copy its HEX

No two colors here reach 4.5:1 for body text. Set text in white or black instead — each swatch's HEX is drawn in whichever reads better.

Maximum appetite energy. For fast food, snacks, beverage brands, food apps, and any product where the goal is immediate craving rather than considered appreciation.

VividFoodEnergy

Layer

What you have here

What Pro adds

Scope

One curated palette of 5 colors.

The same palettes, with no daily export cap anywhere on the site.

Output

HEX, CSS and Tailwind to copy any time. The ZIP and dark-mode tokens count toward the site's free exports: 3 a day, 10 when signed in.

No daily limit on any export: this ZIP (CSS, Tailwind, JSON, SCSS), the dark-mode tokens, and Figma tokens and Procreate swatches in the palette builder.

Use case

Direction finding, inspiration, and public proof.

Real project handoff, implementation, and reusable production assets.