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ColorArchive/Regions/Brazil

Americas

Brazil Color Palette

Carnaval saturation against Amazon green — the highest-chroma national palette in the Americas.

Brazil's color culture moves between the deep ecological greens of the Amazon and Pantanal and the maximalist saturation of Carnaval — feathered samba costumes, Bahia tile blues, and the yellow-green-blue of the flag. The Tropicália movement of the 1960s codified this contrast as a national aesthetic; contemporary Brazilian design (Burle Marx landscapes, Lina Bo Bardi architecture) builds on it. The supporting palette includes açaí purple, dendê palm-oil orange, and the warm terracotta of Salvador's colonial old town.

The palette

  • Amazon Green

    ≈Celadon Shadow Clear

    Tropical rainforest canopy

  • Carnaval Yellow

    ≈Amber Radiant Pure

    Brazilian flag + samba costumes

  • Brazil Blue

    ≈Indigo Shadow Vivid

    Brazilian flag — celestial sphere

  • Açaí Purple

    ≈Mulberry Nocturne Clear

    Euterpe oleracea berry

  • Dendê Orange

    ≈Ember Radiant Vivid

    Palm-oil cooking traditions of Bahia

  • Salvador Terracotta

    ≈Vermillion Core Clear

    Colonial Pelourinho district

  • Tropical Pink

    ≈Garnet Radiant Pure

    Bougainvillea + Carnaval costume

Suits

Festival designTravel brandingFashion swimwearBeverage packaging

Copy as CSS

:root {
  --amazon-green: #1b6d3f;
  --carnaval-yellow: #ffcc29;
  --brazil-blue: #002776;
  --a-a-purple: #3d1f4d;
  --dend-orange: #e97132;
  --salvador-terracotta: #b85b40;
  --tropical-pink: #ff1b6b;
}

Further reading

  • Brazilian Tropicália movement
  • Roberto Burle Marx Foundation

More from Americas

Mexico

Frida pink, cobalt blue, and marigold — the palette of Mexican modernism and Día de los Muertos.