Consumer Brands
Lululemon Color Palette
Coral-red against off-white — the color of premium athleisure.
Lululemon's #D1141A red is one of the most consistently applied brand colors in retail apparel — visible on the storefront, the shopping bag, the Omega-shaped logo, and every campaign. The supporting palette is heavily neutral, letting the red stand alone as the only chromatic accent against minimalist photography of the products themselves.
The palette
Copy as CSS
:root {
--lululemon-red: #d1141a;
--off-white: #f5f5f5;
--charcoal: #1a1a1a;
}Source: https://corporate.lululemon.com/ · As of 2026-05-03 · This page is an unofficial reference. Color values are factual sRGB hex codes and not subject to copyright; the Lululemon name and any associated marks belong to their owner. Use support to request removal.