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Emerald Shadow Pure
Color detail

Emerald Shadow Pure

Green · Hue 120
Metrics
S 92% · L 28%
Contrast (WCAG)
on white4.6:1AAon black4.6:1AA
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Emerald Shadow Pure (#068906) belongs to the green family — hue 120°, 92% saturation, 28% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-emerald-shadow-pure: #068906;
  --colorarchive-emerald-shadow-pure-hsl: hsl(120, 92%, 28%);
  --colorarchive-emerald-shadow-pure-rgb: rgb(6, 137, 6);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

PrestigiousTimelessAuthoritative
Common in

Banking · Law Firms · Luxury Real Estate

Pairs well with

Gold, ivory, or warm white for classic elegance

Design tip

Excellent for dark mode themes and premium interfaces. Deep green with gold accents creates an instantly luxurious feel.

Cultural context ▶

Deep greens like forest and hunter green evoke tradition, wealth, and the British countryside. Common in Ivy League branding.

Color Origins

Green family

The color of growth, currency, and long-running brands.

Heritage

Verdigris (copper acetate) gave medieval manuscripts many of their greens; it was unstable, eating through parchment over centuries. Terre verte (green earth) was used for under-painting flesh in the Italian tradition. Scheele's green (1775) and Paris green, arsenic compounds widely used in the 19th century, killed an unknown number of workers and Victorian children before viridian and phthalo greens replaced them. Modern green pigments are remarkably stable.

Across cultures

Green is closely associated with Islam — it appears on the flags of many Muslim-majority nations and on the Green Dome in Medina. In Ireland green is national identity, partly through the shamrock and partly through the political binary with orange. In Old Japanese a single word, ao, covered both blue and green; the 'go' traffic light is still officially ao, and since 1973 has been set to a bluish shade of green. Across many cultures green simultaneously means growth, fertility, envy, and the supernatural.

In the wild

Starbucks moved its logo from the original 1971 brown to green in 1987. John Deere's green and yellow has marked its machines for more than a century. U.S. banknotes have been printed in green since the 1860s; the Bureau of Engraving and Printing says no one can say for certain why green was first chosen, but it kept the color for the 1929 small-size notes because the pigment was plentiful, durable, and associated with the government's stable credit. WhatsApp, Spotify, and Heineken all anchor on green. Hospital scrubs were originally white and moved to green and teal; a common explanation is that green hides the green after-images surgeons see on white surfaces after staring at red tissue.

How it reads

Green sits near the peak of the eye's daylight sensitivity — the photopic luminosity curve peaks at 555nm. At low saturation it reads as natural, calm, premium (sage, olive). At high saturation it reads as urgent or playful. It carries one of the strongest semantic loads in product design: 'success', 'go', 'natural', 'safe'.

This particular tone

A jewel tone — saturated and dark at once. This is the register of velvet, deep enamel, and old-world luxury.

Lightness band: At this depth the hue starts behaving like a neutral — it can substitute for black in many contexts while still carrying a faint chromatic temperature. It pairs especially well with off-whites and warm metallics.

Saturation band: At this saturation the color is doing work. It reads as a brand statement, a sport accessory, or a UI signal. It should be used in small, deliberate doses against quieter neighbors; large fields at this saturation will exhaust the eye.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #068906.

  • Starbucksprimary
    Starbucks Green · #006241
    →
  • GitHubaccent
    Success Green · #2DA44E
    →
  • Googleprimary
    Google Green · #34A853
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #068906.

  • IndiaIndia Green
    #138808 · Indian flag — Ashoka green
    →
  • BrazilAmazon Green
    #1B6D3F · Tropical rainforest canopy
    →
  • IrelandCeltic Cross Green
    #169B62 · Irish flag — Pantone 347
    →

Color guides

Go deeper on using green and color in design.

Color History1970s Earth Tone Colors: Harvest Gold, Avocado Green & Burnt Orange PalettesUI DesignColor in Financial UI: Trust, Data Visualization, and the Red/Green ConventionColor TheoryHow to Name Colors in Design Systems: Poetic, Semantic, and Token Names

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Emerald Dusk Pure
#07A607 · hsl(120, 92%, 34%)
Darker companion
Emerald Nocturne Pure
#046204 · hsl(120, 92%, 20%)
Complementary counterpoint
Fuchsia Shadow Pure
#890689 · hsl(300, 92%, 28%)
Analogous lead
Celadon Shadow Pure
#06893C · hsl(145, 92%, 28%)
Analogous echo
Moss Shadow Pure
#328906 · hsl(100, 92%, 28%)
Triadic +120°
Iris Shadow Pure
#060689 · hsl(240, 92%, 28%)
Triadic +240°
Crimson Shadow Pure
#890606 · hsl(0, 92%, 28%)
Split-comp +150°
Plum Shadow Pure
#470689 · hsl(270, 92%, 28%)
Split-comp +210°
Blush Shadow Pure
#890647 · hsl(330, 92%, 28%)
Export preview
Base: Emerald Shadow Pure #068906
Lighter companion: Emerald Dusk Pure #07A607
Darker companion: Emerald Nocturne Pure #046204
Complementary counterpoint: Fuchsia Shadow Pure #890689
Analogous lead: Celadon Shadow Pure #06893C
Analogous echo: Moss Shadow Pure #328906
Triadic +120°: Iris Shadow Pure #060689
Triadic +240°: Crimson Shadow Pure #890606
Split-comp +150°: Plum Shadow Pure #470689
Split-comp +210°: Blush Shadow Pure #890647

Compare

See how Emerald Shadow Pure compares side by side with related colors.

vsEmerald Dusk PurevsEmerald Nocturne PurevsFuchsia Shadow PurevsCeladon Shadow PurevsMoss Shadow PurevsIris Shadow Pure

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Emerald Shadow Bright
#0B830B · hsl(120, 84%, 28%)
Nearby match
Emerald Dusk Pure
#07A607 · hsl(120, 92%, 34%)
Nearby match
Clover Shadow Pure
#118906 · hsl(115, 92%, 28%)
Nearby match
Emerald Nocturne Pure
#046204 · hsl(120, 92%, 20%)
Nearby match
Emerald Dusk Bright
#0EA00E · hsl(120, 84%, 34%)
Nearby match
Emerald Shadow Vivid
#137C13 · hsl(120, 74%, 28%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AA4.5:1
Saffron Veil Vivid
#FEFCF6
AA4.5:1
Saffron Veil Bright
#FEFCF6
AA4.5:1
Saffron Veil Pure
#FFFCF5
AA4.5:1
Amber Veil Clear
#FDFCF7
AA4.5:1
Amber Veil Vivid
#FEFCF6
AA4.5:1
Amber Veil Bright
#FEFDF6

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#574E4E
Protanopia
#5D5E46
Tritanopia
#205D61
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Saturation ladder

Same hue and lightness, from gray to pure

Search
Emerald Shadow Faint#404F40 · hsl(120, 10%, 28%)Emerald Shadow Muted#3B543B · hsl(120, 18%, 28%)Emerald Shadow Dust#355A35 · hsl(120, 26%, 28%)Emerald Shadow Soft#2F602F · hsl(120, 34%, 28%)Emerald Shadow Clear#216E21 · hsl(120, 54%, 28%)Emerald Shadow Vivid#137C13 · hsl(120, 74%, 28%)Emerald Shadow Bright#0B830B · hsl(120, 84%, 28%)Emerald Shadow Pure#068906 · hsl(120, 92%, 28%)
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