China Internet
WeChat Green — China's most-used app, in one hue.
WeChat's #07C160 green is among the most-seen brand colors on the planet — over a billion users see it daily as the app icon, the chat bubble, and the QR code button. Tencent's design team revised the green slightly brighter in 2020 for OLED legibility while keeping the same emotional weight.
:root {
--wechat-green: #07c160;
--wechat-white: #ffffff;
--wechat-black: #181818;
}Source: https://wechat.com/en/ · As of 2026-05-02 · This page is an unofficial reference. Color values are factual sRGB hex codes and not subject to copyright; the WeChat 微信 name and any associated marks belong to their owner. Use support to request removal.
Douyin 抖音
China's TikTok — chromatic-aberration cyan + magenta on black.
Xiaohongshu 小红书
Little Red Book — pure red, the most decisive brand in Chinese social commerce.
Bilibili 哔哩哔哩
B 站 pink — the color of Chinese youth culture and ACG community.
Zhihu 知乎
Q&A platform blue — the China internet's de facto knowledge color.