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Amber Ink Soft
Color detail

Amber Ink Soft

Yellow · Hue 50
Metrics
S 34% · L 14%
Contrast (WCAG)
on white14:1AAon black1.5:1Fail
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Amber Ink Soft (#302C18) belongs to the yellow family — hue 50°, 34% saturation, 14% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-amber-ink-soft: #302C18;
  --colorarchive-amber-ink-soft-hsl: hsl(50, 34%, 14%);
  --colorarchive-amber-ink-soft-rgb: rgb(48, 44, 24);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

WarmMatureLuxurious
Common in

Jewelry · Gourmet Food · Architecture

Pairs well with

Charcoal, deep emerald, or rich brown for elegant compositions

Design tip

Dark yellows and golds work beautifully in premium interfaces. Use for headings, icons, and accent borders on dark backgrounds.

Cultural context ▶

Gold and amber tones represent wealth, wisdom, and prestige. Central to Buddhist and Egyptian visual traditions.

Color Origins

Yellow family

The color of attention, sunlight, and contradiction.

Heritage

Yellow ochre is, with red ochre, among the oldest pigments humans have used. Indian Yellow — historically made from the urine of cows fed only mango leaves — is best known from Rajput and Mughal miniatures of the 16th to 19th centuries, before falling out of use. Chrome yellow, an early-19th-century pigment, gave Van Gogh his sunflowers (and is slowly darkening in them); cadmium yellow followed in the 1840s. Synthetic diarylide yellows are now the workhorses of process-color printing.

Across cultures

In Imperial China yellow was the emperor's color, off-limits to commoners. In medieval Europe yellow was simultaneously sacred (gold halos) and stigmatized (forced-yellow garments imposed on Jews and 'heretics' — the precedent the Nazis revived). Few colors carry such contradictory meanings across regions.

In the wild

McDonald's golden arches were designed to be noticed from the road, a simple shape readable over long distances. The American school bus was standardized on yellow in 1939 because it was judged easiest to see; the Post-it note got its canary yellow by accident, from scrap paper in a neighboring lab. Coldplay's 'Yellow' put the color into the cultural mood vocabulary in 2000. IKEA pairs yellow with blue in a deliberate echo of the Swedish flag.

How it reads

Yellow is the lightest saturated hue — the eye is most sensitive near the yellow-green of the spectrum, where its L- and M-cones overlap, so a full yellow carries more luminance than any other saturated hue. It works as an accent, a warning, or a child-friendly primary; it almost never works as a body-text color (contrast against white is too low). At low saturation yellow becomes cream, butter, parchment — quiet and warm; at high saturation it becomes a hazard sign or a sport drink.

This particular tone

A deep, weighted version of the hue — formal, considered, and pairs especially well with off-white and warm metallic accents.

Lightness band: At this depth the hue starts behaving like a neutral — it can substitute for black in many contexts while still carrying a faint chromatic temperature. It pairs especially well with off-whites and warm metallics.

Saturation band: The clear, mid-saturation register is a common identity sweet spot — saturated enough to register as a 'real' color, restrained enough not to fight typography or photography placed over it.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #302C18.

  • Supabaseneutral
    Surface · #2A2A2A
    →
  • Xiaohongshu 小红书neutral
    Slate Text · #333333
    →
  • JD.com 京东neutral
    Slate · #333333
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #302C18.

  • Korea (Obangsaek)Obangsaek Black (흑 / heuk)
    #1F1F1F · North — water element, ink and lacquer
    →
  • China (Traditional)Ink Wash Black (墨)
    #1C1C1C · Pine-soot ink stick (mò)
    →
  • MexicoVolcanic Black
    #1F1A17 · Obsidian + Popocatépetl basalt
    →

Color guides

Go deeper on using yellow and color in design.

Color History1950s Pastel Color Palettes: Mid-Century Mint, Coral Pink & Butter YellowColor TheoryWarm Color Palette Guide: Reds, Oranges, Yellows, and Their NeutralsAccessibilityColor Accessibility Beyond WCAG Contrast Ratios

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Amber Nocturne Soft
#443F22 · hsl(50, 34%, 20%)
Complementary counterpoint
Indigo Ink Soft
#181C30 · hsl(230, 34%, 14%)
Analogous lead
Chartreuse Ink Soft
#2A3018 · hsl(75, 34%, 14%)
Analogous echo
Tangerine Ink Soft
#302218 · hsl(25, 34%, 14%)
Triadic +120°
Lagoon Ink Soft
#18302C · hsl(170, 34%, 14%)
Triadic +240°
Magenta Ink Soft
#2C1830 · hsl(290, 34%, 14%)
Split-comp +150°
Azure Ink Soft
#182830 · hsl(200, 34%, 14%)
Split-comp +210°
Orchid Ink Soft
#201830 · hsl(260, 34%, 14%)
Export preview
Base: Amber Ink Soft #302C18
Lighter companion: Amber Nocturne Soft #443F22
Complementary counterpoint: Indigo Ink Soft #181C30
Analogous lead: Chartreuse Ink Soft #2A3018
Analogous echo: Tangerine Ink Soft #302218
Triadic +120°: Lagoon Ink Soft #18302C
Triadic +240°: Magenta Ink Soft #2C1830
Split-comp +150°: Azure Ink Soft #182830
Split-comp +210°: Orchid Ink Soft #201830

Compare

See how Amber Ink Soft compares side by side with related colors.

vsAmber Nocturne SoftvsIndigo Ink SoftvsChartreuse Ink SoftvsTangerine Ink SoftvsLagoon Ink SoftvsMagenta Ink Soft

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Amber Ink Dust
#2D2A1A · hsl(50, 26%, 14%)
Nearby match
Amber Nocturne Soft
#443F22 · hsl(50, 34%, 20%)
Nearby match
Saffron Ink Soft
#302A18 · hsl(45, 34%, 14%)
Nearby match
Canary Ink Soft
#302E18 · hsl(55, 34%, 14%)
Nearby match
Amber Ink Muted
#2A281D · hsl(50, 18%, 14%)
Nearby match
Amber Nocturne Dust
#403C26 · hsl(50, 26%, 20%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AAA13.4:1
Indigo Veil Faint
#F9FAFA
AAA13.3:1
Indigo Veil Muted
#F9F9FB
AAA13.3:1
Indigo Veil Dust
#F9F9FB
AAA13.3:1
Indigo Veil Soft
#F8F9FC
AAA13.2:1
Indigo Veil Clear
#F7F8FD
AAA13.1:1
Indigo Veil Vivid
#F6F7FE

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#2F2F1F
Protanopia
#2E2E1E
Tritanopia
#302223
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Saturation ladder

Same hue and lightness, from gray to pure

Search
Amber Ink Faint#272620 · hsl(50, 10%, 14%)Amber Ink Muted#2A281D · hsl(50, 18%, 14%)Amber Ink Dust#2D2A1A · hsl(50, 26%, 14%)Amber Ink Soft#302C18 · hsl(50, 34%, 14%)Amber Ink Clear#373110 · hsl(50, 54%, 14%)Amber Ink Vivid#3E3509 · hsl(50, 74%, 14%)Amber Ink Bright#423806 · hsl(50, 84%, 14%)Amber Ink Pure#453A03 · hsl(50, 92%, 14%)
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