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Honey Ink Clear
Color detail

Honey Ink Clear

Lime · Hue 70
Metrics
S 54% · L 14%
Contrast (WCAG)
on white12.5:1AAon black1.7:1Fail
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Honey Ink Clear (#313710) belongs to the lime family — hue 70°, 54% saturation, 14% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-honey-ink-clear: #313710;
  --colorarchive-honey-ink-clear-hsl: hsl(70, 54%, 14%);
  --colorarchive-honey-ink-clear-rgb: rgb(49, 55, 16);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

OrganicSustainableGrounded
Common in

Agriculture · Sustainable Fashion · Landscape Architecture

Pairs well with

Earth tones (brown, tan), warm whites, or muted terracotta

Design tip

Ideal for brands emphasizing sustainability. Olive tones work well in navigation and secondary UI elements.

Cultural context ▶

Olive and dark lime connect to nature, military, and sustainability. Evokes resilience and growth.

Color Origins

Lime family

Half spring leaf, half pop-art neon.

Heritage

Lime — the yellow-green region of the spectrum — was often mixed by painters, for example verdigris combined with lead-tin yellow or yellow ochre. Synthetic pigments of the 19th and 20th centuries made saturated lime far easier to mix, which is why lime feels visually 'modern' even though grass and leaves have always lived there.

Across cultures

In Japan, moegi — the yellow-green of young leaves sprouting in spring — is a traditional color that falls within lime. In American pop culture, fluorescent Day-Glo pigments, popularized by 1960s psychedelic art, made neon brights like lime part of the visual vocabulary. In sportswear lime carries 'high-visibility' connotations (running gear, safety vests) that have lately come back into fashion as a deliberate aesthetic.

In the wild

Tennis balls turned lime-yellow ('optic yellow') after 1972, when the ITF adopted them as easier to see on color TV; Wimbledon kept white balls until 1986. Xbox's brand palette includes a light green that sits at the lime end, though Spotify's green and the main Xbox green are true greens. BP's Helios mark mixes green with yellow. Mountain Dew's drink is a vivid chartreuse. In film, The Matrix's coded rain is green-on-black — the choice was originally about the look of phosphor CRT terminals.

How it reads

Lime is the youngest-feeling green: it reads as fresh, citric, energetic, and slightly synthetic. At low saturation it becomes olive or moss, both heavily associated with craft, sustainability, and slow design. At high saturation it reads as sport, beverage, or technology. Lime is one of the harder hues to use as a primary brand color without trending toward 'energy drink' — many brands therefore use it as an accent against deep neutrals.

This particular tone

A deep, weighted version of the hue — formal, considered, and pairs especially well with off-white and warm metallic accents.

Lightness band: At this depth the hue starts behaving like a neutral — it can substitute for black in many contexts while still carrying a faint chromatic temperature. It pairs especially well with off-whites and warm metallics.

Saturation band: The clear, mid-saturation register is a common identity sweet spot — saturated enough to register as a 'real' color, restrained enough not to fight typography or photography placed over it.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #313710.

  • Xiaohongshu 小红书neutral
    Slate Text · #333333
    →
  • JD.com 京东neutral
    Slate · #333333
    →
  • Taobao 淘宝neutral
    Slate · #333333
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #313710.

  • Korea (Obangsaek)Obangsaek Black (흑 / heuk)
    #1F1F1F · North — water element, ink and lacquer
    →
  • England (London)Pub Tile Green
    #1F4D2E · Victorian pub interior dado tiling
    →
  • China (Traditional)Ink Wash Black (墨)
    #1C1C1C · Pine-soot ink stick (mò)
    →

Color guides

Go deeper on using lime and color in design.

Brand & MarketingPackaging Color Strategy: How Shelf Impact Works and How to Engineer ItColor TheoryWarm vs Cool Colors: A Designer's Complete Guide to Color TemperatureColor TheoryColor Theory Fundamentals: The Principles Every Designer Should Know

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Honey Nocturne Clear
#454F17 · hsl(70, 54%, 20%)
Complementary counterpoint
Violet Ink Clear
#171037 · hsl(250, 54%, 14%)
Analogous lead
Lime Ink Clear
#243710 · hsl(90, 54%, 14%)
Analogous echo
Saffron Ink Clear
#372D10 · hsl(45, 54%, 14%)
Triadic +120°
Cerulean Ink Clear
#103137 · hsl(190, 54%, 14%)
Triadic +240°
Peony Ink Clear
#371031 · hsl(310, 54%, 14%)
Split-comp +150°
Cobalt Ink Clear
#101D37 · hsl(220, 54%, 14%)
Split-comp +210°
Mulberry Ink Clear
#2A1037 · hsl(280, 54%, 14%)
Export preview
Base: Honey Ink Clear #313710
Lighter companion: Honey Nocturne Clear #454F17
Complementary counterpoint: Violet Ink Clear #171037
Analogous lead: Lime Ink Clear #243710
Analogous echo: Saffron Ink Clear #372D10
Triadic +120°: Cerulean Ink Clear #103137
Triadic +240°: Peony Ink Clear #371031
Split-comp +150°: Cobalt Ink Clear #101D37
Split-comp +210°: Mulberry Ink Clear #2A1037

Compare

See how Honey Ink Clear compares side by side with related colors.

vsHoney Nocturne ClearvsViolet Ink ClearvsLime Ink ClearvsSaffron Ink ClearvsCerulean Ink ClearvsPeony Ink Clear

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Honey Nocturne Clear
#454F17 · hsl(70, 54%, 20%)
Nearby match
Chartreuse Ink Clear
#2D3710 · hsl(75, 54%, 14%)
Nearby match
Honey Ink Soft
#2C3018 · hsl(70, 34%, 14%)
Nearby match
Honey Ink Vivid
#353E09 · hsl(70, 74%, 14%)
Nearby match
Chartreuse Nocturne Clear
#414F17 · hsl(75, 54%, 20%)
Nearby match
Honey Shadow Clear
#616E21 · hsl(70, 54%, 28%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AAA11.9:1
Violet Veil Faint
#FAF9FA
AAA11.9:1
Violet Veil Muted
#F9F9FB
AAA11.9:1
Violet Veil Dust
#F9F9FB
AAA11.8:1
Violet Veil Soft
#F9F8FC
AAA11.7:1
Violet Veil Clear
#F8F7FD
AAA11.6:1
Violet Veil Vivid
#F7F6FE

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#333321
Protanopia
#34341E
Tritanopia
#312628
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Saturation ladder

Same hue and lightness, from gray to pure

Search
Honey Ink Faint#262720 · hsl(70, 10%, 14%)Honey Ink Muted#282A1D · hsl(70, 18%, 14%)Honey Ink Dust#2A2D1A · hsl(70, 26%, 14%)Honey Ink Soft#2C3018 · hsl(70, 34%, 14%)Honey Ink Clear#313710 · hsl(70, 54%, 14%)Honey Ink Vivid#353E09 · hsl(70, 74%, 14%)Honey Ink Bright#384206 · hsl(70, 84%, 14%)Honey Ink Pure#3A4503 · hsl(70, 92%, 14%)
More from Lime →