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Moss Velvet Bright
Color detail

Moss Velvet Bright

Green · Hue 100
Metrics
S 84% · L 42%
Contrast (WCAG)
on white2.3:1Failon black9.3:1AA
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Moss Velvet Bright (#4DC511) belongs to the green family — hue 100°, 84% saturation, 42% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-moss-velvet-bright: #4DC511;
  --colorarchive-moss-velvet-bright-hsl: hsl(100, 84%, 42%);
  --colorarchive-moss-velvet-bright-rgb: rgb(77, 197, 17);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

BalancedTrustworthyGrowing
Common in

Finance · Insurance · Environmental

Pairs well with

White for clean professionalism, dark navy for authority, gold for premium

Design tip

The go-to for financial dashboards and environmental brands. Green conveys stability — use for success states and positive metrics.

Cultural context ▶

Green universally represents nature, growth, and money. In Islam, green is sacred. In Western finance, it signals profit.

Color Origins

Green family

The color of growth, currency, and long-running brands.

Heritage

Verdigris (copper acetate) gave medieval manuscripts many of their greens; it was unstable, eating through parchment over centuries. Terre verte (green earth) was used for under-painting flesh in the Italian tradition. Scheele's green (1775) and Paris green, arsenic compounds widely used in the 19th century, killed an unknown number of workers and Victorian children before viridian and phthalo greens replaced them. Modern green pigments are remarkably stable.

Across cultures

Green is closely associated with Islam — it appears on the flags of many Muslim-majority nations and on the Green Dome in Medina. In Ireland green is national identity, partly through the shamrock and partly through the political binary with orange. In Old Japanese a single word, ao, covered both blue and green; the 'go' traffic light is still officially ao, and since 1973 has been set to a bluish shade of green. Across many cultures green simultaneously means growth, fertility, envy, and the supernatural.

In the wild

Starbucks moved its logo from the original 1971 brown to green in 1987. John Deere's green and yellow has marked its machines for more than a century. U.S. banknotes have been printed in green since the 1860s; the Bureau of Engraving and Printing says no one can say for certain why green was first chosen, but it kept the color for the 1929 small-size notes because the pigment was plentiful, durable, and associated with the government's stable credit. WhatsApp, Spotify, and Heineken all anchor on green. Hospital scrubs were originally white and moved to green and teal; a common explanation is that green hides the green after-images surgeons see on white surfaces after staring at red tissue.

How it reads

Green sits near the peak of the eye's daylight sensitivity — the photopic luminosity curve peaks at 555nm. At low saturation it reads as natural, calm, premium (sage, olive). At high saturation it reads as urgent or playful. It carries one of the strongest semantic loads in product design: 'success', 'go', 'natural', 'safe'.

This particular tone

A vivid mid-tone — distinctive enough to anchor an identity, saturated enough to demand a quiet supporting palette.

Lightness band: At mid-lightness the hue carries its full character. This is the band where many identity colors live: bright enough to be distinctive at small sizes, deep enough to sit cleanly on a white canvas.

Saturation band: At this saturation the color is doing work. It reads as a brand statement, a sport accessory, or a UI signal. It should be used in small, deliberate doses against quieter neighbors; large fields at this saturation will exhaust the eye.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #4DC511.

  • Microsoftprimary
    Xbox Green · #7FBA00
    →
  • Googleprimary
    Google Green · #34A853
    →
  • Spotifyprimary
    Spotify Green · #1DB954
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #4DC511.

  • MoroccoMint Tea Green
    #62A87C · Atlas mountain spearmint
    →
  • IrelandPasture Green
    #7C9A4C · Limestone-base pastureland, the West
    →
  • EgyptMalachite Green
    #3D9970 · Copper carbonate, Sinai mines
    →

Color guides

Go deeper on using green and color in design.

Color History1970s Earth Tone Colors: Harvest Gold, Avocado Green & Burnt Orange PalettesUI DesignColor in Financial UI: Trust, Data Visualization, and the Red/Green ConventionBrand & MarketingPackaging Color Strategy: How Shelf Impact Works and How to Engineer It

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Moss Core Bright
#58E114 · hsl(100, 84%, 48%)
Darker companion
Moss Dusk Bright
#3EA00E · hsl(100, 84%, 34%)
Complementary counterpoint
Mulberry Velvet Bright
#8911C5 · hsl(280, 84%, 42%)
Analogous lead
Emerald Velvet Bright
#11C511 · hsl(120, 84%, 42%)
Analogous echo
Chartreuse Velvet Bright
#98C511 · hsl(75, 84%, 42%)
Triadic +120°
Cobalt Velvet Bright
#114DC5 · hsl(220, 84%, 42%)
Triadic +240°
Garnet Velvet Bright
#C5114D · hsl(340, 84%, 42%)
Split-comp +150°
Violet Velvet Bright
#2F11C5 · hsl(250, 84%, 42%)
Split-comp +210°
Peony Velvet Bright
#C511A7 · hsl(310, 84%, 42%)
Export preview
Base: Moss Velvet Bright #4DC511
Lighter companion: Moss Core Bright #58E114
Darker companion: Moss Dusk Bright #3EA00E
Complementary counterpoint: Mulberry Velvet Bright #8911C5
Analogous lead: Emerald Velvet Bright #11C511
Analogous echo: Chartreuse Velvet Bright #98C511
Triadic +120°: Cobalt Velvet Bright #114DC5
Triadic +240°: Garnet Velvet Bright #C5114D
Split-comp +150°: Violet Velvet Bright #2F11C5
Split-comp +210°: Peony Velvet Bright #C511A7

Compare

See how Moss Velvet Bright compares side by side with related colors.

vsMoss Core BrightvsMoss Dusk BrightvsMulberry Velvet BrightvsEmerald Velvet BrightvsChartreuse Velvet BrightvsCobalt Velvet Bright

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Moss Velvet Pure
#4ACE09 · hsl(100, 92%, 42%)
Nearby match
Moss Core Bright
#58E114 · hsl(100, 84%, 48%)
Nearby match
Moss Velvet Vivid
#51BA1C · hsl(100, 74%, 42%)
Nearby match
Moss Dusk Bright
#3EA00E · hsl(100, 84%, 34%)
Nearby match
Moss Core Pure
#55EB0A · hsl(100, 92%, 48%)
Nearby match
Moss Radiant Bright
#69EC27 · hsl(100, 84%, 54%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AAA7.1:1
Mulberry Ink Faint
#252027
AAA7.2:1
Mulberry Ink Muted
#261D2A
AAA7.3:1
Mulberry Ink Dust
#271A2D
AAA7.4:1
Mulberry Ink Soft
#281830
AAA7.6:1
Mulberry Ink Clear
#2A1037
AAA7.6:1
Mulberry Ink Vivid
#2D093E

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#8A8173
Protanopia
#919268
Tritanopia
#58888D
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Saturation ladder

Same hue and lightness, from gray to pure

Search
Moss Velvet Faint#687660 · hsl(100, 10%, 42%)Moss Velvet Muted#657E58 · hsl(100, 18%, 42%)Moss Velvet Dust#62874F · hsl(100, 26%, 42%)Moss Velvet Soft#5F9047 · hsl(100, 34%, 42%)Moss Velvet Clear#58A531 · hsl(100, 54%, 42%)Moss Velvet Vivid#51BA1C · hsl(100, 74%, 42%)Moss Velvet Bright#4DC511 · hsl(100, 84%, 42%)Moss Velvet Pure#4ACE09 · hsl(100, 92%, 42%)
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