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Sapphire Shadow Vivid
Color detail

Sapphire Shadow Vivid

Blue · Hue 210
Metrics
S 74% · L 28%
Contrast (WCAG)
on white9.5:1AAon black2.2:1Fail
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Sapphire Shadow Vivid (#13477C) belongs to the blue family — hue 210°, 74% saturation, 28% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-sapphire-shadow-vivid: #13477C;
  --colorarchive-sapphire-shadow-vivid-hsl: hsl(210, 74%, 28%);
  --colorarchive-sapphire-shadow-vivid-rgb: rgb(19, 71, 124);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

AuthoritativeIntellectualLuxurious
Common in

Defense · Aviation · Higher Education

Pairs well with

Gold for prestige, white for sharp readability, electric blue for energy

Design tip

Perfect for dark mode backgrounds and headers. Navy is softer than black and adds character. Pair with bright accents for contrast.

Cultural context ▶

Navy and midnight blue symbolize authority, intelligence, and tradition. The color of uniforms, institutions, and power.

Color Origins

Blue family

The most-loved color on the planet, and the most overused.

Heritage

Blue is one of the hardest colors for nature to make with pigment — and, historically, one of the most expensive to paint with. Ultramarine, ground from lapis lazuli mined in Afghanistan, could cost as much as gold in Renaissance Europe; Vermeer used it lavishly. Egyptian blue (the first synthetic pigment, ~3000 BCE) was lost for centuries and rediscovered in the 19th. Prussian blue (1704) quickly gave painters a cheap alternative to ultramarine; Yves Klein's IKB (1960) re-aristocratized blue.

Across cultures

In ancient Egypt blue was the color of the Nile and the heavens — sacred, protective. In China blue-and-white porcelain (qinghua) defined export ceramics for centuries. In Mediterranean traditions blue wards off the evil eye. In America, IBM's blue logo helped earn it the nickname 'Big Blue'; in Japan, indigo (ai) is the centuries-old workwear dye that became the ground tone of an entire textile tradition. Across the world blue is consistently rated the most-liked color — in one ten-country survey it led every other color by 8 to 18 points.

In the wild

Mark Zuckerberg has said Facebook is blue because he is red-green colorblind. Levi's blue is the natural color of indigo on cotton. Twitter Blue (#1DA1F2) defined social-media blue for years before the 2023 rebrand to X scrapped it. The blue checkmark, the blue link, the blue 'send' button — blue has become the default color of digital trust, to the point of being a UX cliché.

How it reads

Blue tends to recede — the eye focuses blue light slightly in front of the retina, which can make blue elements feel deep or distant. It reads as trustworthy, calm, corporate, and (at the cool end) cold. Light blues read airy and clinical; mid blues are the default for tech and finance; deep blues read as luxurious or naval. The omnipresence of blue in software is real: most enterprise UIs reach for it because it offends the fewest stakeholders, which is also the reason it can feel like the absence of a real choice.

This particular tone

A jewel tone — saturated and dark at once. This is the register of velvet, deep enamel, and old-world luxury.

Lightness band: At this depth the hue starts behaving like a neutral — it can substitute for black in many contexts while still carrying a faint chromatic temperature. It pairs especially well with off-whites and warm metallics.

Saturation band: At this saturation the color is doing work. It reads as a brand statement, a sport accessory, or a UI signal. It should be used in small, deliberate doses against quieter neighbors; large fields at this saturation will exhaust the eye.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #13477C.

  • PlayStationprimary
    PlayStation Blue · #003791
    →
  • Patagoniaprimary
    Patagonia Sky Blue · #0061AC
    →
  • Starbucksprimary
    Starbucks Green · #006241
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #13477C.

  • China (Traditional)Indigo Blue (青)
    #1A4378 · Persicaria tinctoria — Han textile dye
    →
  • IndiaMughal Blue
    #1B4F72 · Indo-Persian miniature paintings
    →
  • EgyptLapis Lazuli
    #1F4287 · Lapis lazuli from Badakhshan (Afghanistan), jewelry and inlay
    →

Color guides

Go deeper on using blue and color in design.

Color PsychologyBlue Color Psychology in Branding: Why Every Bank and Tech Giant Chooses BlueHistoryIndigo: The Color That Built Trade Routes and Made Blue CheapDesign SystemsNaming Colors in Design Systems: Semantic vs. Scale vs. Primitive

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Sapphire Dusk Vivid
#175797 · hsl(210, 74%, 34%)
Darker companion
Sapphire Nocturne Vivid
#0D3359 · hsl(210, 74%, 20%)
Complementary counterpoint
Coral Shadow Vivid
#7C4713 · hsl(30, 74%, 28%)
Analogous lead
Indigo Shadow Vivid
#13247C · hsl(230, 74%, 28%)
Analogous echo
Cerulean Shadow Vivid
#136B7C · hsl(190, 74%, 28%)
Triadic +120°
Blush Shadow Vivid
#7C1347 · hsl(330, 74%, 28%)
Triadic +240°
Lime Shadow Vivid
#477C13 · hsl(90, 74%, 28%)
Split-comp +150°
Crimson Shadow Vivid
#7C1313 · hsl(0, 74%, 28%)
Split-comp +210°
Citrine Shadow Vivid
#7C7C13 · hsl(60, 74%, 28%)
Export preview
Base: Sapphire Shadow Vivid #13477C
Lighter companion: Sapphire Dusk Vivid #175797
Darker companion: Sapphire Nocturne Vivid #0D3359
Complementary counterpoint: Coral Shadow Vivid #7C4713
Analogous lead: Indigo Shadow Vivid #13247C
Analogous echo: Cerulean Shadow Vivid #136B7C
Triadic +120°: Blush Shadow Vivid #7C1347
Triadic +240°: Lime Shadow Vivid #477C13
Split-comp +150°: Crimson Shadow Vivid #7C1313
Split-comp +210°: Citrine Shadow Vivid #7C7C13

Compare

See how Sapphire Shadow Vivid compares side by side with related colors.

vsSapphire Dusk VividvsSapphire Nocturne VividvsCoral Shadow VividvsIndigo Shadow VividvsCerulean Shadow VividvsBlush Shadow Vivid

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Sapphire Dusk Vivid
#175797 · hsl(210, 74%, 34%)
Nearby match
Sapphire Shadow Bright
#0B4783 · hsl(210, 84%, 28%)
Nearby match
Steel Shadow Vivid
#13507C · hsl(205, 74%, 28%)
Nearby match
Sapphire Nocturne Vivid
#0D3359 · hsl(210, 74%, 20%)
Nearby match
Sapphire Shadow Pure
#064789 · hsl(210, 92%, 28%)
Nearby match
Sapphire Dusk Bright
#0E57A0 · hsl(210, 84%, 34%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AAA9.1:1
Coral Veil Faint
#FAFAF9
AAA9.1:1
Coral Veil Muted
#FBFAF9
AAA9.1:1
Coral Veil Dust
#FBFAF9
AAA9.1:1
Coral Veil Soft
#FCFAF8
AAA9.1:1
Coral Veil Clear
#FDFAF7
AAA9.1:1
Coral Veil Vivid
#FEFAF6

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#2E2A6F
Protanopia
#313272
Tritanopia
#186967
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Saturation ladder

Same hue and lightness, from gray to pure

Search
Cool Gray Shadow#43474C · hsl(210, 6%, 28%)Sapphire Shadow Faint#40474F · hsl(210, 10%, 28%)Sapphire Shadow Muted#3B4754 · hsl(210, 18%, 28%)Sapphire Shadow Dust#35475A · hsl(210, 26%, 28%)Sapphire Shadow Soft#2F4760 · hsl(210, 34%, 28%)Sapphire Shadow Clear#21476E · hsl(210, 54%, 28%)Sapphire Shadow Vivid#13477C · hsl(210, 74%, 28%)Sapphire Shadow Bright#0B4783 · hsl(210, 84%, 28%)Sapphire Shadow Pure#064789 · hsl(210, 92%, 28%)
More from Blue →
Appears in collections
Deep Jewel Tones