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Magenta Ink Muted
Color detail

Magenta Ink Muted

Pink · Hue 290
Metrics
S 18% · L 14%
Contrast (WCAG)
on white16.2:1AAon black1.3:1Fail
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Magenta Ink Muted (#281D2A) belongs to the pink family — hue 290°, 18% saturation, 14% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-magenta-ink-muted: #281D2A;
  --colorarchive-magenta-ink-muted-hsl: hsl(290, 18%, 14%);
  --colorarchive-magenta-ink-muted-rgb: rgb(40, 29, 42);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

SensualDramaticSophisticated
Common in

Fine Wine · Luxury Lingerie · Event Design

Pairs well with

Gold for opulence, charcoal for drama, deep emerald for richness

Design tip

Use sparingly as an accent in luxury interfaces. Deep pink against dark backgrounds creates an unforgettable visual signature.

Cultural context ▶

Deep pinks and magentas bridge passion and sophistication. Common in luxury branding and high-fashion editorials.

Color Origins

Pink family

From cheap cosmetic to feminist reclamation to gender-neutral comeback.

Heritage

Pink, as a named color, is recent in English (only since the late 17th century, originally referring to the Dianthus flower). The hue itself is much older — Renaissance painters mixed it for flesh tones, and by the late 18th century it was a fashionable color across Europe. Many of pink's modern associations, though, are a 20th-century construction.

Across cultures

Pink-as-girl only became firmly established in the US in the 1940s; before then some advice even suggested pink for boys ('a more decided and stronger color') and blue for girls, though how common that was is disputed. In Japanese culture, sakura pink carries seasonal and nostalgic weight. In Mexico, hot pink (rosa mexicano) is considered part of the national identity; in India, pink has become a popular bridal choice alongside traditional red. The Pink Triangle was reclaimed from a Nazi badge into a 1970s LGBTQ+ symbol.

In the wild

T-Mobile's magenta is a hard-trademarked, hard-defended brand color. Barbie pink (Pantone 219 C) became its own cultural force in 2023. Owens Corning trademarked the color of its insulation. Pepto-Bismol's pink is instantly recognizable, though nobody is sure why it was first chosen. Wes Anderson made heritage pinks feel deeply specific in The Grand Budapest Hotel. Millennial Pink (named in 2016) was a trend that recast pink as gender-neutral, sophisticated, and salable to adults.

How it reads

Pink reads softer and warmer than red; the white in it takes the edge off red's intensity. Light pinks (blush, dusty rose) read as romantic, gentle, premium-feminine. Hot pinks read as energetic, queer-coded, or counterculture. Salmon and coral pinks read as healthy, beachy, or hospitality-friendly. Pink is having a sustained moment in adult-targeted brand design (skincare, DTC, beverage) now that it is no longer read as exclusively a children's color.

This particular tone

A dim, atmospheric reading — closer to a colored shadow than a stated hue. Excellent as a near-black on dark UI or as a moody background.

Lightness band: At this depth the hue starts behaving like a neutral — it can substitute for black in many contexts while still carrying a faint chromatic temperature. It pairs especially well with off-whites and warm metallics.

Saturation band: The low saturation pulls this color toward earthen, vintage, or editorial palettes. It reads as confident and grown-up rather than playful, and it tolerates being used in large blocks without becoming visually noisy.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #281D2A.

  • Netflixneutral
    Netflix Black · #221F1F
    →
  • Meituan 美团neutral
    Slate Black · #222222
    →
  • Webflowneutral
    Charcoal · #1D1F26
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #281D2A.

  • Korea (Obangsaek)Obangsaek Black (흑 / heuk)
    #1F1F1F · North — water element, ink and lacquer
    →
  • China (Traditional)Ink Wash Black (墨)
    #1C1C1C · Pine-soot ink stick (mò)
    →
  • MexicoVolcanic Black
    #1F1A17 · Obsidian + Popocatépetl basalt
    →

Color guides

Go deeper on using pink and color in design.

Color HistoryMillennial Pink: What It Is, Where It Came From, and Why It Won't Go AwayColor History1950s Pastel Color Palettes: Mid-Century Mint, Coral Pink & Butter YellowColor TheoryColor and Motion: Using Color to Guide Attention in Animated Interfaces

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Magenta Nocturne Muted
#392A3C · hsl(290, 18%, 20%)
Complementary counterpoint
Leaf Ink Muted
#1F2A1D · hsl(110, 18%, 14%)
Analogous lead
Peony Ink Muted
#2A1D28 · hsl(310, 18%, 14%)
Analogous echo
Plum Ink Muted
#241D2A · hsl(270, 18%, 14%)
Triadic +120°
Amber Ink Muted
#2A281D · hsl(50, 18%, 14%)
Triadic +240°
Lagoon Ink Muted
#1D2A28 · hsl(170, 18%, 14%)
Split-comp +150°
Olive Ink Muted
#262A1D · hsl(80, 18%, 14%)
Split-comp +210°
Seafoam Ink Muted
#1D2A22 · hsl(140, 18%, 14%)
Export preview
Base: Magenta Ink Muted #281D2A
Lighter companion: Magenta Nocturne Muted #392A3C
Complementary counterpoint: Leaf Ink Muted #1F2A1D
Analogous lead: Peony Ink Muted #2A1D28
Analogous echo: Plum Ink Muted #241D2A
Triadic +120°: Amber Ink Muted #2A281D
Triadic +240°: Lagoon Ink Muted #1D2A28
Split-comp +150°: Olive Ink Muted #262A1D
Split-comp +210°: Seafoam Ink Muted #1D2A22

Compare

See how Magenta Ink Muted compares side by side with related colors.

vsMagenta Nocturne MutedvsLeaf Ink MutedvsPeony Ink MutedvsPlum Ink MutedvsAmber Ink MutedvsLagoon Ink Muted

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Magenta Ink Faint
#262027 · hsl(290, 10%, 14%)
Nearby match
Magenta Ink Dust
#2A1A2D · hsl(290, 26%, 14%)
Nearby match
Magenta Nocturne Muted
#392A3C · hsl(290, 18%, 20%)
Nearby match
Magenta Ink Soft
#2C1830 · hsl(290, 34%, 14%)
Nearby match
Magenta Nocturne Faint
#362E38 · hsl(290, 10%, 20%)
Nearby match
Magenta Nocturne Dust
#3C2640 · hsl(290, 26%, 20%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AAA15.5:1
Leaf Veil Faint
#FAFAF9
AAA15.5:1
Leaf Veil Muted
#F9FBF9
AAA15.5:1
Leaf Veil Dust
#F9FBF9
AAA15.6:1
Leaf Veil Soft
#F9FCF8
AAA15.7:1
Leaf Veil Clear
#F8FDF7
AAA15.7:1
Leaf Veil Vivid
#F7FEF6

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#242527
Protanopia
#242427
Tritanopia
#282524
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Saturation ladder

Same hue and lightness, from gray to pure

Search
Magenta Ink Faint#262027 · hsl(290, 10%, 14%)Magenta Ink Muted#281D2A · hsl(290, 18%, 14%)Magenta Ink Dust#2A1A2D · hsl(290, 26%, 14%)Magenta Ink Soft#2C1830 · hsl(290, 34%, 14%)Magenta Ink Clear#311037 · hsl(290, 54%, 14%)Magenta Ink Vivid#35093E · hsl(290, 74%, 14%)Magenta Ink Bright#380642 · hsl(290, 84%, 14%)Magenta Ink Pure#3A0345 · hsl(290, 92%, 14%)
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