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Rose Velvet Vivid
Color detail

Rose Velvet Vivid

Pink · Hue 320
Metrics
S 74% · L 42%
Contrast (WCAG)
on white5.8:1AAon black3.6:1AA Large
Save to journalSign in to saveStart palette from thisRecent trail

About this color

Rose Velvet Vivid (#BA1C86) belongs to the pink family — hue 320°, 74% saturation, 42% lightness. Copy the hex, RGB, or HSL value above, or paste the CSS custom property below into your stylesheet to reference this color directly.

CSS
:root {
  --colorarchive-rose-velvet-vivid: #BA1C86;
  --colorarchive-rose-velvet-vivid-hsl: hsl(320, 74%, 42%);
  --colorarchive-rose-velvet-vivid-rgb: rgb(186, 28, 134);
}

AI Color Names

Let AI suggest alternative poetic names for this color in English and Chinese.

Design Context

BoldFunConfident
Common in

Fashion · Music · Social Platforms

Pairs well with

Black for edge, deep navy for sophistication, bright yellow for energy

Design tip

A fearless accent color. Use for CTAs and brand moments that need personality. Hot pink buttons are impossible to miss.

Cultural context ▶

Hot pink represents confidence, fun, and breaking rules. Popularized by punk culture and pop icons as a statement color.

Color Origins

Pink family

From cheap cosmetic to feminist reclamation to gender-neutral comeback.

Heritage

Pink, as a named color, is recent in English (only since the late 17th century, originally referring to the Dianthus flower). The hue itself is much older — Renaissance painters mixed it for flesh tones, and by the late 18th century it was a fashionable color across Europe. Many of pink's modern associations, though, are a 20th-century construction.

Across cultures

Pink-as-girl only became firmly established in the US in the 1940s; before then some advice even suggested pink for boys ('a more decided and stronger color') and blue for girls, though how common that was is disputed. In Japanese culture, sakura pink carries seasonal and nostalgic weight. In Mexico, hot pink (rosa mexicano) is considered part of the national identity; in India, pink has become a popular bridal choice alongside traditional red. The Pink Triangle was reclaimed from a Nazi badge into a 1970s LGBTQ+ symbol.

In the wild

T-Mobile's magenta is a hard-trademarked, hard-defended brand color. Barbie pink (Pantone 219 C) became its own cultural force in 2023. Owens Corning trademarked the color of its insulation. Pepto-Bismol's pink is instantly recognizable, though nobody is sure why it was first chosen. Wes Anderson made heritage pinks feel deeply specific in The Grand Budapest Hotel. Millennial Pink (named in 2016) was a trend that recast pink as gender-neutral, sophisticated, and salable to adults.

How it reads

Pink reads softer and warmer than red; the white in it takes the edge off red's intensity. Light pinks (blush, dusty rose) read as romantic, gentle, premium-feminine. Hot pinks read as energetic, queer-coded, or counterculture. Salmon and coral pinks read as healthy, beachy, or hospitality-friendly. Pink is having a sustained moment in adult-targeted brand design (skincare, DTC, beverage) now that it is no longer read as exclusively a children's color.

This particular tone

A vivid mid-tone — distinctive enough to anchor an identity, saturated enough to demand a quiet supporting palette.

Lightness band: At mid-lightness the hue carries its full character. This is the band where many identity colors live: bright enough to be distinctive at small sizes, deep enough to sit cleanly on a white canvas.

Saturation band: At this saturation the color is doing work. It reads as a brand statement, a sport accessory, or a UI signal. It should be used in small, deliberate doses against quieter neighbors; large fields at this saturation will exhaust the eye.

Brands using a similar color

Within the public brand-guidelines reference catalog, these are the closest matches to #BA1C86.

  • Instagramprimary
    Sunset Pink · #DD2A7B
    →
  • Slackaccent
    Slack Red · #E01E5A
    →
  • PlayStationaccent
    Circle Pink · #E83287
    →

Cultures using a similar color

From the cultural-palette catalog, these regions feature a color close to #BA1C86.

  • Greece (Aegean)Bougainvillea Magenta
    #C2185B · Bougainvillea spectabilis bracts
    →
  • IndiaKanchipuram Magenta
    #C2185B · South Indian silk weaving tradition
    →
  • MexicoMexican Pink (rosa mexicano)
    #E4007C · Aniline-derived 'rosa mexicano' textile dye
    →

Color guides

Go deeper on using pink and color in design.

Color History1950s Pastel Color Palettes: Mid-Century Mint, Coral Pink & Butter YellowColor HistoryMillennial Pink: What It Is, Where It Came From, and Why It Won't Go AwayDesign SystemsColor Token Naming Conventions: Primitive, Semantic, and Component Layers

Tonal strip

All lightness levels at this hue and saturation. Click any to navigate.

Palette moves

Instead of stopping at one swatch, use nearby, opposite, and tonal neighbors to branch into a broader palette.

Lighter companion
Rose Core Vivid
#D52099 · hsl(320, 74%, 48%)
Darker companion
Rose Dusk Vivid
#97176C · hsl(320, 74%, 34%)
Complementary counterpoint
Seafoam Velvet Vivid
#1CBA51 · hsl(140, 74%, 42%)
Analogous lead
Garnet Velvet Vivid
#BA1C51 · hsl(340, 74%, 42%)
Analogous echo
Fuchsia Velvet Vivid
#BA1CBA · hsl(300, 74%, 42%)
Triadic +120°
Olive Velvet Vivid
#86BA1C · hsl(80, 74%, 42%)
Triadic +240°
Azure Velvet Vivid
#1C86BA · hsl(200, 74%, 42%)
Split-comp +150°
Leaf Velvet Vivid
#36BA1C · hsl(110, 74%, 42%)
Split-comp +210°
Lagoon Velvet Vivid
#1CBAA0 · hsl(170, 74%, 42%)
Export preview
Base: Rose Velvet Vivid #BA1C86
Lighter companion: Rose Core Vivid #D52099
Darker companion: Rose Dusk Vivid #97176C
Complementary counterpoint: Seafoam Velvet Vivid #1CBA51
Analogous lead: Garnet Velvet Vivid #BA1C51
Analogous echo: Fuchsia Velvet Vivid #BA1CBA
Triadic +120°: Olive Velvet Vivid #86BA1C
Triadic +240°: Azure Velvet Vivid #1C86BA
Split-comp +150°: Leaf Velvet Vivid #36BA1C
Split-comp +210°: Lagoon Velvet Vivid #1CBAA0

Compare

See how Rose Velvet Vivid compares side by side with related colors.

vsRose Core VividvsRose Dusk VividvsSeafoam Velvet VividvsGarnet Velvet VividvsFuchsia Velvet VividvsOlive Velvet Vivid

Nearest neighbors

The closest archive matches by hue, saturation, and lightness.

Search by hex
Nearby match
Rose Core Vivid
#D52099 · hsl(320, 74%, 48%)
Nearby match
Rose Velvet Bright
#C51189 · hsl(320, 84%, 42%)
Nearby match
Rose Dusk Vivid
#97176C · hsl(320, 74%, 34%)
Nearby match
Rose Velvet Pure
#CE098C · hsl(320, 92%, 42%)
Nearby match
Rose Radiant Vivid
#E133A7 · hsl(320, 74%, 54%)
Nearby match
Rose Core Bright
#E1149D · hsl(320, 84%, 48%)

Accessible pairings

Archive colors that meet WCAG contrast standards when paired with this color. Use as text-on-background or background-on-text.

Contrast checker
AA5.6:1
Seafoam Veil Faint
#F9FAFA
AA5.6:1
Seafoam Veil Muted
#F9FBFA
AA5.6:1
Seafoam Veil Dust
#F9FBF9
AA5.6:1
Seafoam Veil Soft
#F8FCF9
AA5.7:1
Seafoam Veil Clear
#F7FDF9
AA5.7:1
Seafoam Veil Vivid
#F6FEF9

Color Vision Simulation

How this color appears with different color vision deficiencies.

Full simulator
Deuteranopia
#979F73
Protanopia
#919077
Tritanopia
#B66965
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Saturation ladder

Same hue and lightness, from gray to pure

Search
Rose Velvet Faint#76606F · hsl(320, 10%, 42%)Rose Velvet Muted#7E5872 · hsl(320, 18%, 42%)Rose Velvet Dust#874F74 · hsl(320, 26%, 42%)Rose Velvet Soft#904777 · hsl(320, 34%, 42%)Rose Velvet Clear#A5317E · hsl(320, 54%, 42%)Rose Velvet Vivid#BA1C86 · hsl(320, 74%, 42%)Rose Velvet Bright#C51189 · hsl(320, 84%, 42%)Rose Velvet Pure#CE098C · hsl(320, 92%, 42%)
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